Managing social media can seem like trying to juggle a dozen different balls in the air at the same time. Offering valuable content is one element of building your social media presence—it’s also about when you post, what hashtags you use, how you evaluate engagement, and so on. What if there were a tool that made all of this more simple? Enter UNUM, an all-in-one solution for social media marketing that enables businesses, influencers, and content creators to manage their social media strategies more efficiently.

In this article, we’ll dive deep into UNUM, covering everything from its key features to user reviews to whether or not this is the social media tool you’ve been searching for.

Quick Overview: What is UNUM?

UNUM is an AI-driven social media toolkit that enables individuals to visually plan, design, schedule, and analyze social media content across numerous platforms such as Instagram, Facebook, LinkedIn, TikTok, and Twitter. It is a one-stop shop for all social media management needs, with effective features for content planning, AI-based optimization, post scheduling, and analytics to improve engagement and grow your social presence.

UNUM is most ideal for content creators, social media managers, and marketing agencies favoring an all-in-one approach with a powerful workflow and strategy optimization.

Rating

User Rating: 4.8/5 ⭐

UNUM has consistently received top scores for both ease of use and a robust feature set. In fact, users rave about the visual planning tools, the AI-driven content optimization features, and the possibility to manage several social media accounts right from the same platform. It is praised for simplifying social media management and making it less time-consuming, which is essential for busy professionals. Some users, however, reported a steep learning curve when initially configuring all the features.

Source: Appsumo

Who is UNUM for?

Best For:

• Content Creators: Are you an influencer, YouTuber, or a simple blogger? UNUM allows you to collect and schedule your posts to guarantee maximum impact.
• Marketing Agencies: Agencies managing social media across several client accounts can take advantage of UNUM’s cross-platform support and powerful analytics.
• Social Media Managers: With the ability to manage multiple accounts, professionals can organize content creation, scheduling, and reporting all in one location.
• E-commerce Brands: If your business wants to help out your social media marketing strategy (and its performance metrics), consider quad-based tools like UNUM.

Key Features of UNUM

UNUM is providing a complete solution to simplify how your social media is managed and grow. Below are some of the standout features of UNUM:

• Visual Content Planning: Plan and design your posts with UNUM’s drag-and-drop calendar tool.
• Content Optimization with AI: Get captions for your posts, specific hashtags, and optimize your content to reach bigger audiences.
• Scheduling Posts: Schedule your social media posts to go live at the most optimal times for interaction.
• Analytics and Insights: Monitor your post-performance, track audience growth, and use data-driven insights to optimize your social strategy.
• Link-in-Bio Builder: Build a customizable link-in-bio page to aggregate all your links together and increase the chance of generating conversions.

Detailed Features of UNUM

Let’s take a closer look at the elements and features that make UNUM an effective social media tool.

➡ Visual Content Planning

With UNUM’s visual content planning tool, drag and drop them on a calendar. It also helps you keep a cohesive feed on all platforms, so your content matches what your brand represents. Its features help you plan and preview your posts, allowing you to tweak and maintain visual consistency throughout your social media properties.

➡ Optimizing Content with the Help of AI

It’s one thing to create content, but another to make sure it reaches the right audience. Leverage Tools: UNUM is powered by AI and suggests engaging captions and trending hashtags based on your audience. Magic Content AI tool to write the best caption and AI-optimized hashtags to reach more people.

➡ Post Scheduling

Schedule your posts in advance: one of the best ways to organize your content plan! UNUM allows you to schedule posts for various platforms and publishes them at the best time based on your audience’s behavior for maximum engagement.

➡ Analytics and Insights

UNUM provides analytics on how your content does. Also, you can track engagement, monitor audience growth, and identify your best-performing content. These insights allow you to modify your approaches and invest time and energy into what actually is working, so you can improve your social media efforts over time.

➡ Link-in-Bio Builder (bio.bar)

Bio is a highly customizable link-in-bio tool by UNUM, where you can display several links from your social profiles. This is particularly handy for influencers, brands, or creators who wish to put all their essential links in one place, be it a website, online shop, or different social channels. Plus, you can track link performance with built-in analytics.

Pros of UNUM

✅ Unified Service: UNUM brings content planning, scheduling, analytics, and even optimization feedback into one platform to simplify social media management.

✅ Easy to Use: Even users without much computer knowledge can handle the simple, clean design of the platform.

✅ AI-Powered Features – The AI tools in UNUM assist in streamlining the process of developing and optimizing content; this saves time while improving the quality of your posts.

✅ The bio—Your customizable Link-in-Bio bar tool is a great and very useful tool for influencers and businesses looking to centralize their links.

✅ Cross-Platform: Manage contacts in Facebook, Instagram, Twitter, TikTok, and LinkedIn using UNUM.

Cons of UNUM

⛔ Learning Curve: The platform is user-friendly, but it can be challenging to fully utilize all of its features, especially the analytics and AI tools.

⛔ No Integrations With Other Tools: UNUM does provide integrations with major platforms, including Facebook, Instagram, Twitter, LinkedIn, and TikTok, but it lacks integrations with any other tools like Google Analytics or email marketing platforms.

⛔ Costly for Newbies: The pricing structure can be expensive for solo content creators or small businesses starting off; compared to free alternatives like Buffer or Hootsuite, the difference in pricing can feel quite egregious.

Alternatives to UNUM

UNUM has a powerful lineup of tools; there are some other social media management platforms you should know about:

💠 Buffer: A well-known alternative that also supports scheduling and analytics but does not have some of the visual planning features that UNUM does.

💠 Sprout Social: While more on the pricey side, Sprout is a strong candidate for advanced reporting and social listening tools, making it ideal for larger businesses.

💠 Later: Similar to UNUM, Later offers a visual content calendar that you can use to plan and schedule your posts ahead of time on Instagram.

💠 Hootsuite: A staple in the social media management space for many years, Hootsuite provides a feature-rich platform but may require a heavier learning curve versus UNUM.

Real-World Reviews of UNUM

Users, especially content creators and social media managers, have given UNUM a positive reception. Here’s what users are saying:

“UNUM has revolutionized my social media management. Just visual planning my posts and scheduling them has just saved me a lot of time!”

“As an influencer, I like the bio. bar feature. It’s so much easier to send people to my latest content and offers all in one place.”

“The AI tools are absolutely game-changing. No longer will I have to worry about the perfect caption or the best hashtags.”

However, some users have mentioned that more third-party integrations would be welcome on the platform and that its wealth of features (which they generally praise) can be overwhelming for beginners.

UNUM: AppSumo Deal

UNUM is currently being offered through a lifetime deal on AppSumo, which is a pretty great opportunity for those looking for lasting value. This deal includes lifetime access to all future Teams Plan updates with no hidden costs. It’s a great investment for content creators and businesses alike who want to make the most of their social offerings without the burden of monthly fees.

Conclusion: Is UNUM Worth It?

Overall, UNUM is a robust, all-in-one social media management tool designed to provide businesses, content creators, and agencies with efficient solutions to create a purposeful social media strategy. The AI-powered features, visual content planning, and powerful analytics make it a market leader and an alternative to many apps. UNUM offers incredible value to anyone committed to building their social media presence, even if it does take a little getting used to.

UNUM is definitely worth a try if you are looking to streamline social media management & boost engagement.